Revenue Rescue: Saving Sales When Shoppers Stray
Download this new study from Bronto and Demandware and see what more than 100 retailers are doing to rescue customers after they stray away from the product page. See examples, read best practice...
View ArticleE-Commerce Customer Lifecycle
Have you ever wondered what factors influence online spending or why shoppers abandon their cart? This data-rich infogram offers actionable insight into creating a more seamless online shopping...
View ArticleThe Ultimate Performance Marketing Playbook
Performance marketing has been a significant contributor to the revenue of advertisers and brands, and it is undergoing significant changes to adapt to new trends in technology and media. The Ultimate...
View ArticleHow to manage the customer experience and win customers for life
This white paper looks at what customer experience management (CXM) entails and the benefits of adopting a disciplined approach to CXM. Read to find out the 7 seven stages of the customer experience...
View ArticleHow are marketers adapting to the shifting consumer landscape?
There has been much debate over the last few years about the skills gap in marketing, particularly as the pace of technological change has continued to shift the way we interact with consumers. This...
View ArticleThe Modern Marketer's Guide to Connected Customer Journeys
Today's empowered consumers demand personalised and engaging experiences every time, through every channel. Marketers must ensure they know what their consumers want, when and how they want it. Yet,...
View Article30 Seconds or Less: How Modern Marketers Engage the Distracted Consumer
30 seconds or less. The average length of time that consumers spend reading or listening to online marketing communications. Read on for a statistical profile of today's distracted consumer, followed...
View ArticleDigital Marketing in 2015 - Redefining The Customer Experience
This e-book focuses on the shift in digital marketing trends as based on the increasing importance of delivering the ultimate customer experience. You'll learn about how to optimize the digital...
View ArticleOnline and Offline Impact of Consumer-Generated Content On Buyers
In today's ever connected world, consumer-generated content has the primary influence over how we discover, evaluate, purchase and engage with brands, online and offline. This whitepaper looks at who...
View ArticleBazaarvoice Client Success Story: ghd
In this customer success story Bazaarvoice examines ghd's path to higher conversion rates from beginning to end, highlighting the smart moves and bold decisions that resulted in higher sales and...
View ArticleThe Ultimate Guide to Website Personalisation
Personalisation is a powerful tool for marketers. This whitepaper will help you set the groundwork for an optimised, ever-improving plan to drive bottom-line impact using personalization.
View ArticleThe Art of Attribution: Turning Buying Behavior into Revenue
With an increasing amount of channels and touchpoints, it's getting harder and harder for marketers to create a valuable attribution model. It is essential that marketers are aware of where their...
View ArticleWebinar: Adwords Uncovered - New Tips, Tools & Targeting Techniques
From data to display, the rapid-fire updates to the AdWords platform can make it hard to keep up with all of the changes. Fortunately, there are strategies to help you navigate the new offerings so...
View ArticleThe Top 5 Strategies to Harness the Marketing Technology Evolution
The intersection of marketing and technology is creating a new road for marketers to tackle the digital revolution and all of the data that comes with it. As technologies continue to evolve to meet...
View ArticleThe Power of Mobile Apps to Drive Engagement and ROI
Apps dominate mobile usage but 70% of new mobile app users abandon apps after about a month. Engaging, retaining and fostering loyalty among app users is the biggest challenge that brands face but...
View ArticleThe State of Visual Commerce
Learn Today's Trends In Visual Commerce And Marketing. Unlock the power of pictures with the new ROI - return on image. Download the free market study today.
View ArticleMarketing to Millennials: Engaging a Generation of Visual Buyers
Millennials are set to overtake Baby Boomers as the largest living generation in the U.S. By 2017, they will carry the bulk of the spending power. Learn how to engage with millennials through relevant...
View Article30 Seconds or Less: How Modern Marketers Engage the Distracted Consumer
30 seconds or less. The average length of time that consumers spend reading or listening to online marketing communications. Read on for a statistical profile of today's distracted consumer, followed...
View ArticleBeyond ROI: Showcasing the True Impact of Mobile Marketing
Today, little more than a third of marketers have the budget they need for a comprehensive mobile initiative. The impact of your mobile program will vary but deciphering the full set of benefits -...
View ArticleCustomer Experience Optimization Report
How to make a shift from visit to visitor? In a nutshell, we must gather and integrate user-level data, then stitch together user profiles − leaving out no device, platform, or touch point. Therein...
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